Indomilk x Pokemon

Creative Collaboration Campaign Leveraging Beloved Characters

Background

Indomilk sought to reconnect with younger audiences and create buzz around their product line through a strategic brand collaboration.

Challenge

Creating a campaign that authentically integrates Pokemon IP while driving product sales and building long-term brand affinity.

Solution

We developed a multi-channel campaign featuring limited-edition packaging, collectible cards, and an interactive digital experience that encouraged repeat purchases.

Results

+156%

Sales Increase

100K+

Social Mentions

5M+

Campaign Reach

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